Monday, January 29, 2007

 
Candidates get branding!

No matter what side of the political fence you're on - and we at Insight303 are firmly bi-partisan - you've got to acknowledge the significance of Hillary Clinton hiring ad execs to help with her '08 presidential bid. Not an agency, not a consultant - but a team of ad professionals who were among the first hires she's made for her run.
We do a lot of personal branding work with political candidates on the local and state level, but it's heartening to see such a high-profile candidate recognize the value our industry offers to campaigning. We hope others follow suit, and that your agency gets a piece of the pie. Apple pie, that is :)

Wednesday, January 24, 2007

 

Vegas, baby.

We're really excited to be attending the first Second Wind event of the year: Creative Juice - Refreshment for Agency Creatives". We're going to be talking about how planning helps the creative process by adding insight and inspiring new ways of looking, and how it can hurt by "testing" creative to death, among other things. The seminar is aimed at creatives but if the content is well-received we'll repeat it in SW's account management seminar in Chicago in April.

We'd love to hear your opinions on how planning can help or hurt the creative process. Send us a note via our website or comment below.

Stacy & Faith

Wednesday, January 17, 2007

 
Calling all do-gooders!

We know many of you are working with not-for-profit organizations either pro-bono or as paying clients. Well, here's your chance to showcase that work. Enter the Cause Marketing awards and flaunt the good you do throughout the year.

Even though only a few will win, you're all winners in our minds.

Good luck-

Stacy & Faith

Thursday, January 04, 2007

 
Happy New Year!
Our best to you all in 2007.

Happy Branding-

Stacy & Faith

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